Posts tagged ‘kimchikawaii.com’

New Website!

Am happy to announce that the journey to creating a new kimchikawaii.com is now pretty much complete!

This was my original website. Very simple and one page.

This was my original website. Very simple and one page.

When I first started my little brand nearly five years ago, I just had the digital ‘kawaii’ (cute) art and related crafted items that I was putting my images on – mostly buttons, charms and earrings. Ah yes, things were much simpler then! My good friend Corrie put together a website for me. I have some basic HTML knowledge, but not enough to be very efficient with building a site from the ground up. I could probably muddle through, but it would require many, many, MANY hours of frustration and I would still come up with something that would only half work at best. I once hyperlinked the ENTIRE page when trying to update something. Work for 6 hours straight perfecting the shading on a character’s face or clothing? Sign me up! Work for 10 minutes on HTML code and try to figure out what ‘>’ or whatever is missing and screwing up the whole thing? Uh….NO!

Anyway, this was my first site. I must admit, it was pretty cool to know that I had this little URL that was all mine out there in the big internet world. I provided all the graphics and Corrie did all the nuts and bolts to make it look like a website. I had my links to my two shops at the time through Zazzle and Cafe Press and a button to take visitors to my Facebook page (which I’m still trying to grow, btw. If you want to keep super up to date, follow that page). That was it. I updated news below these three buttons and this all worked perfectly fine for me.

And then my business grew. And I don’t seem to like keeping things simple.

In 2011, I started doing various craft items beyond the charms, buttons and earrings that I was doing for Kimchi. I follow the Japanese lolita fashion and wanted to create items that would bring in the lolita market. I was finding it kind of hard to market everything under one brand. It was turning into a bit of an ‘all that and the kitchen sink’ type of thing. There is some crossover with my customers, but not too much. So, in 2012, I decided to break the craft stuff off into it’s own brand and started Frosted Fleur de Lis. This wasn’t represented anywhere on my page other than a link within the news section. I had also created a new banner and logo that I felt expressed the feeling of my brand. It was time to get a new site.

At this point, Corrie was busy with full time work so I started looking elsewhere. I met Adam through my  job and he does web design freelance on the side. I was really impressed with the stuff he had done with the work website where we both work full time so hired him on to overhaul my site. Once again, I provided all the graphics while he built all the coding. We pretty much just started over.

The new site is programed to display differently on various mobile devices.

The new site is programed to display differently on various mobile devices.

Features of the new site:

• Kimchi Kawaii is no longer just one page. News has been moved to it’s own page. Contact information also has it’s own spot.

• Fleur has it’s own page within the site. I now have a more direct URL that I put on business cards for Fleur. With in that page are links to my shop sections that carry Fleur items. There are also links to Spoonflower where I’m selling fabric prints under the Fleur name. I will be also adding a link to the Fleur Zazzle shop which I just set up the other night (it used to be just a section in the Kimchi shop).

• Page is built to be responsive and display differently on various mobile devices.

• Banner is updated with my jumping tiger logo and blue and green color scheme that I’ve been using for a while now. I also updated things to show my trademarked status (which was recently granted – another very exciting milestone for me).

I am very excited with this new site that shows just how much Kimchi Kawaii has grown in close to five years of business. In August, I’ll be hitting the five year mark and you can bet there will be some celebrating to do!

February 27, 2013 at 4:19 am Leave a comment

Happy Easter!

Just a quick little post to say happy Easter to everyone! I wanted to do a piece showing what Easter means to me. Unfortunately, it’s too late for people to order in the shops for this year. I’ll just say that I’m super early for 2013, lol!

April 6, 2012 at 4:30 am Leave a comment

I Show Up Where??

The other day, I got a post on my Facebook wall from a friend that he had seen an ad with my designs in it. I immediately posted back asking if he had noticed what company it was advertising for and if he had a screen shot. As I had not taken out any ad space (no budget for a big ad campaign), I wanted to make sure that it wasn’t for Joe Schmoe selling my stuff as his. After some searching, he was able to find the ad again and put up a picture of it. It was a legit ad. Shortly after he posted, another friend of mine mentioned that they too had seen my stuff on the same ad on another site and then later, the first friend said he saw it again on yet another site.

Apparently, Cafe Press is doing a big ad campaign right now and some of my designs are showing up in their ad which is pretty cool. The even cooler thing is that one of them (‘Confection Affection’) links to my shop directly, not the marketplace! I can only hope that people like what they see and are internet savvy enough to click around and explore the shop further. As a small business with a very small operating budget, any free publicity I get is totally awesome! It definitely made my day 🙂

October 27, 2010 at 4:58 pm Leave a comment

Oh hai!

One of my recent posts talked about how I had to redo nearly all my shops. I know it had to be done, but I was worried about how re-entering everything meant that I had to wipe out my link history that I had built up for nearly 2 years. Then, my sales started drying up like a lake in the desert in high summer and I thought my suspicions were confirmed. I had gone from many sales a week to one here and there every other week. I was thinking ‘Well, this is going to be an interesting holiday season’. I used to get so annoyed at how over commercialized the holidays are with the in your face ads to buy! buy! buy!! (the Lexus ones are the WORST). This is not to say that I still don’t get annoyed at the whole thing, but I do kind of have a bit of an understanding. Like the big stores, the holidays are the best time for sales and it can carry me through a few months until the unavoidable summer doldrums.

Anyway, I digress…. So, I got back from a nice weekend at home and was trying to catch up on all the emails and stuff that I couldn’t get to while away. When going through my Kimchi Kawaii inbox on Yahoo, I noticed that I had 59 emails in the Spam folder. I clicked over there to dump them all out thinking that they would all be from my lost Nigerian uncle who had fabulous wealth to deposit in my bank account. Instead, there were a ton of legit ones in there from both Cafe Press and Zazzle. I found out about some Cafe Press changes that I had noticed on my own one night, panicked and sent a help email to support. I found numerous promotions for discounts. I found some of my Zazzle newsletters. And, I found a ton of sale notifications. Yep, my shops were chugging right along, and I had no idea. I went through and marked them all ‘not spam’, so hopefully, they will stay out of my over zealous spam folder!

Apparently, there ARE things of interest in my spam folder!

Except for my lost Nigerian uncle. Unless he starts buying my designs.

October 25, 2010 at 4:38 pm Leave a comment

Rabbit in the Moon

According to Asian legend, there is a rabbit in the moon who is eternally pounding either the elixir of life or rice cakes depending on which culture is telling the story. I had heard of the Rabbit in the Moon, also known as Jade Rabbit when I was a kid and read ‘In the Year of the Boar and Jackie Robinson’ by Bette Bao Lord. It’s one of my favorite young adult novels about a Chinese girl who travels to America and tells her adventures trying to fit into this new home.

Last year I was reminded of the legend when I visited a friend in San Francisco about this time and we happened upon the Mid Autumn Festival in Chinatown. I thought it would be fun to do a sketch of it, kawaii style of course. I did the sketch in January of this year and then uploaded it into my ‘sketches’ folder. (I use hand drawn sketches as templates for my Illustrator art). Then, today I was reminded that the festival was coming around again and decided that I needed a break from all the sewing and fun with fake cupcakes (long story), so did it up in the final form tonight. So here it is 🙂

September 21, 2010 at 5:42 am Leave a comment

Arrrrr!

I really need to make a list of holidays – both the major and minor ones. I saw that Talk Like a Pirate Day is coming up rapidly and realized that I don’t have pirate designs in my shops. How could this be? The girl who loves Pirates of the Caribbean and was a pirate for many years for Bay to Breakers and Halloween? So I figured I better get to work now!

I just finished up this design tonight and am putting in the shops before I hit the sack. I know it’s probably a bit late when you consider that internet shopping has to factor in shipping and Talk Like a Pirate Day is September 19, but who says pirate designs have to only be regulated to that one day? And, now he’s ready for next year too 🙂

September 14, 2010 at 5:19 am Leave a comment

Not All Vampires Need to Sparkle!

Ok, first off before all the Twihards come running at me with their wooden stakes – yes, I have read the Twilight books. Yes, I own them in paper back. But no, I don’t think they are the be all of juvenile literature and I really thought the whole vampires glittering in the sun thing was a bit stupid. And maybe I’m just getting a bit grumpy with the Twilight overload (the movies were so cheesy that I couldn’t get past the first one).

Anyhooo…..

This chibi style guy is based off my vampire character Remy. He doesn’t usually go for the whole cloak and tux look, but I wanted to put this design in my shops. I didn’t want to have to explain that even though he was dressed in modern clothes he was a vampire. Thus the cape and all. I know it’s stereotypical, but it’s also easily recognizable as ‘hey, that’s a vampire’. He is also part of a new batch of Halloween related designs I’m working on for the shops. I had a quite productive lunch break today doing some sketches (normally, I am just playing Packrat on Facebook). I’ll write about the other ones later. It’s getting super late and it’s a work night! 🙂

September 8, 2010 at 6:56 am Leave a comment

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